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Carly Maher

Content Editor - Writer – Marketer – Freelancer

I have held a variety of positions related to marketing, content management, social media management, writing and journalism.

I am currently seeking mid-level opportunities in the areas of digital marketing, content editing, publishing, and media management.

Portfolio

Blogging: University and Education Marketing

Pepperland Marketing
06/26/2017
5 Rules of Effective CTAs in Higher Ed Marketing | Pepperland Marketing

The kind of content your university produces should align with the curiosity and needs of your ideal students. For this reason, it's important to consider how well your calls-to-action (CTAs) perform in attracting and converting that target audience. So far, you've been providing the right content at the right place and time through social media marketing and SEO.

Pepperland Marketing
06/12/2017
The Good, The Bad, and The Non-Traditional: A Guide to Multiple Personas in Higher Ed Marketing |...

You've learned a little bit more about honing in on your higher education persona-a semi-fictional representation of your ideal student that is so important to success in inbound marketing. You've been thinking outside the box about your alumni, admissions team and the utilization of previously-acquired data to help stand out to ideal people looking for your school.

Pepperland Marketing
07/10/2017
50 Blog Topic Ideas for Your University or College

Blogging is a key part of any inbound marketing or content marketing effort, but identifying the right topics can be challenging. This list of 50 blog post ideas will help your marketing and admission team reach and recruit more prospective students online and improve the SEO of your college or university's blog.

Web/App Content

Vacationr, start-up travel app
09/05/2016
Nice, France

Tourism Content. Nice, France.

Kloter Farms Blog
05/25/2018
Why Buy Reclaimed Wood?

This might be your first time reading about reclaimed wood - but you've heard the term floating around. You may have even thought about buying a home decor item made of reclaimed or repurposed wood. The things that struck you about it?

East Coast Home & Design - Luxury Interior Design
10/15/2017
Designer's Issue - Eclectic

Eclectic design by Sabrina Ann Interiors, Luxury Interior Design Firm.

Vacationr, start-up travel app
09/05/2016
Lima, Peru

Tourism Content, Lima, Peru.

Published Features

Go Local Magazines - Western MA & Northern CT
12/03/2016
Fine Tuned: Boudreau Guitars

Ken Boudreau's Custom Guitars - Enfield, CT (Pages 23-25)

Go Local Magazines - Western MA & Northern CT
11/04/2016
Nourishing The Community

Safe Net Food Charity - Stafford, CT (Pages 11-13)

Go Local Magazines - Western MA & Northern CT
05/05/2017
Something From The Clouds

A Profile of Luis Lee - Suffield, CT (Pages 23-25)

Journalism

Release News
The Wonder Drug

Narcan takes less than one minute to revive a person experiencing a life-threatening overdose.

Release News
04/27/2015
The Aftermath

The aftermath of tragedy: The Sandy Hook Advisory Commission advocates for stricter gun legislation.

Central Connecticut State University
03/10/2015
Busway to Nowhere

Federally funded transportation to help or hurt CT

Promotional Images

Websites & Landing Pages

The Center for Compassionate Recovery
Opiate Addiction Treatment Services

Freelance web building via WordPress and Bluehost. Basic, functional website for opiate addiction treatment clinic in Madison, CT.

JP+ Student's Club
'Thank You' Page

Thank you for signing up for JP+ Student's Club's tips and free offers!

JP+ Student's Club
08/22/2016
Launch Call Landing Page

JP+ Student's Club distributorship program opt-in landing page. Receive free emails, tips and offers!

Ghostwriting

Taylor Manning Creative, LLC
05/08/2016
How To Get Your First Client

Whether it's your very first client or a first client for a new offer, here are some tips for you to secure that sale.

Taylor Manning Creative, LLC
05/08/2016
Ever Thought About Hiring a VA?

Ever thought about hiring a Virtual Assistant? This is huge if you're ready to grow your business.

Photography

Personal Archive
Fall Foliage

Fall foliage, early in the season - Westfield, MA

Personal Archive
Stone Path

Quabin Reservoir, MA

Personal Archive
Fly Fisherman

A lone fly fisherman late in the season - Quabin Reservoir, MA

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